Supersoft. Classic. Essential.

Eco Layer on Top just landed in Melange Grey.

Your favorite layering piece, now in everyone's essential colour.

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But be quick, we've made a very limited run.

Hey, Sharp Shooter.

Your new 24/7 go-to pant.

Designed for every woman, everyday.

Shop Sharp Shooter Shop Pants

A Hero in Disguise

Not all superwomen wear capes, but a lot wear masks.

Ours? Eco-friendly, reusable, machine washable. Cotton masks feature silver-fibre antibacterial linings, too.

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*For every mask purchased, we'll donate 25% of sales to those in need.

WFH? We got you.

Feels-like-yoga, everyday.

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<em>Performance</em> wear for women who mean <em>business</em>

Performance wear for women who mean business

You’ve got places to go and people to see. You’re on the move, so we designed clothes that move at your speed.

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<em>Elegance</em> meets <em>versatility</em>

Elegance meets versatility

In the work-life hustle, balance is important. Our designs balance modern aesthetics, timeless silhouettes, and purposeful functionality.

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<em>Smart</em> fabrics

Smart fabrics

Our innovative technical fabrics do everything your leisurewear does, but with smart, tailored lines.

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…with attributes like:

4-way Stretch
Breathable
Wrinkle Release
Quick Drying
Eco-certified
Extra Comfort
Pilling Resistant So no little balls from wear
Machine Washable
For our <em>people</em> and <em>planet</em>

For our people and planet

Eco-friendly raw materials is just the beginning. Sustainability is woven in the fibers of our brand DNA and extends to everything we do, everyday.

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"I've found the perfect trousers"

"Dai makes versatile, luxe workwear, and sustainability is at its core"

“High-tech, high-end women’s workwear"

“The next big women’s performance workwear brand you should know”

"Dai makes office wear as comfortable as going to yoga"